The influence of collective trademarks in consumers' buying decision proces
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In: Luten, J.B.; Oehlenschläger, J.; Ólafsdóttir, G. (2003). Quality of fish from catch to consumer: Labelling, monitoring and traceability. Wageningen Academic Publishers: The Netherlands. ISBN 90-769981-4-0; e-ISBN 978-90-8686-510-9. 445 pp. https://dx.doi.org/10.3920/978-90-8686-510-9, meer
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